Première Classe “Breezz Block”
From September 15, 2022, Première Classe hotels are aimed at construction professionals
with a large, very multi-channel campaign: “Operation breeze block”.
Acclaimed for its unequaled quality-price-comfort ratio, the Première Classe brand is once again upsetting the codes of budget hotels with an offbeat communication campaign and an attractive offer aimed at construction professionals.
In addition to the promotional blocks, the multi-channel campaign will be visible nationally through an advertising device comprising 4 visuals, activation on social networks and digital amplification in collaboration with an influencer.
